#4 New Order: Content That Speaks to the Audience

For the first time, the capabilities of large-scale language models (LLMs) make it possible to create content that feels customized - not just translated, but intuitively adapted to the needs […]
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#3 How LLM Models are Transforming Translation

This is the third blog where we discuss the possibilities of language models (LLMs), and this time we are looking at translation and contextual understanding with their help. You can […]
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#2 Artificial intelligence can make things up - and that's the problem

Content: Why LLMs are prone to mistakes How to use LLMs carefully Why it is important to always check Nowadays, large language models (LLMs), the basis of popular AI technologies, […]
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#1 LLM in journalism or why disappointment is worth progress

Content: LLM in marketing and reality Improving the quality of texts thanks to the LLM New challenges for professional journalists Transformation as a positive result of technology LLM in marketing […]
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AUP Experts Represent Ukraine on the International Stage

Experts from the Academy of Ukrainian Press (AUP) continue to represent Ukraine as an important partner in the international arena, having successfully participated in the «Estonian Media Literacy Experience» training […]
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Journalism in Wartime: How Ukrainian Media Stand Their Ground – Valeriy IVANOV

"War forces journalists to ask tough questions: how to maintain independence while not harming the state?" wrote Professor Valeriy IVANOV, Doctor of Philology and President of the Academy of Ukrainian […]
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Artificial intelligence and media literacy: AUP completes a series of webinars with record attendance

Artificial intelligence and media literacy: AUP completes a series of webinars with record attendance On October 9-10, 2024, the Academy of Ukrainian Press, with the support of the Friedrich Naumann […]
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Innovations in Education: How Artificial Intelligence Helps Develop Media Literacy - Results of the AUP Webinar

On October 2-3, the Academy of Ukrainian Press, with the support of the Friedrich Naumann Foundation for Freedom, held the fifth webinar "Artificial Intelligence and Media Literacy: Tools and Recommendations." […]
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Documenting the truth on the front line - a frontline mission of the AUP and NUJU

Journalists from the Academy of Ukrainian Press together with representatives of the National Union of Journalists of Ukraine visited the frontline areas where the war is mercilessly destroying the lives […]
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